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Thursday, April 15, 2010

Jewelry Wholesale Catalog

How to Make A Jewelry Wholesale Catalog

So you want to sell your jewelry? Well, selling jewelry wholesale is a big business, and you definitely need a catalog of your offerings! Making a catalog isn’t as difficult as you might think. First, you have two options: an online catalog or a print catalog. The choice is yours.

Overall, an online catalog is the least expensive way to advertise your jewelry wholesale company – but with all of the online jewelry stores and online wholesalers, it may not be the most effective way to make sales. A print catalog should strongly be considered for a direct mailing.

If you make your own jewelry, you will need to get
good pictures of the jewelry – preferably laid on a velvet setting. Black or blue velvet will bring out the jewelry the most. You can take these pictures yourself with a digital camera, or have a professional take the photographs. It is cheaper to do it yourself, of course.

Load the pictures up onto your computer, and use publishing software, such as Microsoft Publisher to design and layout your catalog. This may take a little time and patience, but it is much cheaper than having someone else do it.

Since you will need hundreds, if not thousands of copies of your catalog, your best bet will be to save the catalog on a CD and take it to a print shop that can handle the job. This will cost money – especially since the pages need to be glossy and in color, and the catalog will need to be bound – doing a mass direct mailing.

In order to do a mass direct mailing, you simply find a reputable company who either sells mailing lists or does the mailing for you. You can actually request lists of mailing addresses where the person has expressed an interest in purchasing wholesale jewelry – or any other criteria that you set. In most cases, it is best to have the company handle the mailing for you. They will get the best rates on the mailing because they can use the bulk mail rate.

Make sure that you use a reputable printer, and a reputable direct mail company! This is an investment in the future of your business, and your jewelry wholesale catalog needs to be perfect in every way – and the mailing needs to go off without a hitch!

Monday, April 12, 2010

Importing Jewelry Wholesale

If you are considering importing jewelry wholesale, you might want to see what your other options are. When jewelry is imported, there are additional costs, such as high shipping costs, that you may not be prepared to pay. There are also other issues to consider as well.

Customs is a major issue, because some materials that come from endangered animals are outlawed in the United States – ivory for example. When importing jewelry, you need to be sure that all of the materials that make up the jewelry can be legally imported.

The possibility of not getting what you paid for is another consideration that you must think about. If you order from someone outside of the United States – where the United States has no legal jurisdiction – there won’t be anything you can do if you are ripped off. If you are importing jewelry wholesale, make sure that you are dealing with a reputable company.

Usually, if you can find the same pieces of jewelry for sale in the United States, at a slightly higher cost, you will be better off making your purchase in the US. By the time you add shipping to the imported jewelry, it will probably cost more. However, there are many pieces that can only be found in other countries.

Sunday, April 11, 2010

Make Your Jewelry Wholesale

How to Make Your Own Jewelry Wholesale

Making jewelry is not only fun, it is actually very easy. It just takes a lot of creativity, and a little skill. In fact, you could easily start your own jewelry wholesale company by making jewelry yourself.

There are countless books available with instructions and ideas for jewelry making. There are also numerous websites where you can learn how to make your own jewelry and get ideas. In the beginning, you will probably want to follow a few instructions or patterns until you get the feel for it – but eventually, you should let your creativity shine through and design your own jewelry.

You can easily purchase all of the supplies that you need for making your own jewelry wholesale through wholesale sources online. Buying in bulk will get you the best prices. You can buy cheap gems, and high quality gems as well. Everything that you could possibly need can be located through a wholesale resource on the Internet!

After you’ve made several unique pieces, you should show them to friends, family members, and colleagues. You will be surprised at how many of these people want you to make pieces for them as well! Just be sure to charge, and soon enough, you will have your very own thriving jewelry wholesale business – simply because you learned how to make your own jewelry wholesale.